Continuing on from yesterday, the 2nd thing to get us excited at IPA’s SXSW recap was a discussion of new wearable technology coming our way very soon!
Much of the wider out-there discussion at the conference was focused around how to make wearable technology both fashionable and useful, referencing everything…
On Wednesday, a few of us EMOers were lucky enough to attend the IPA hosted SXSWi event, which proved a wonderfully interesting summary of the major trends from the globally recognised pool of technological innovation know as SXSW, held in Austin, Texas every year. Below and over the next few days, we’ll be…
What’s getting us excited at EMO? Well, many things, including some brilliant new business pitches. For one of those, I was tasked to write up a list of future developments on our radar that will affect the way we help networks with their local marketing initiatives. So, here’s our list.
PROVEN AND HERE NOW:…
Many, many times in advertising and also business in general, you hear discussion of the importance of Social Media and its relevance. Yet both sides seem to agree on one key principle – if you are going to do Social Media, you must do it well. One key angle, and one that we at EMO especially try to push as…
My personal view is that lunch is the best meal of the day and I wanted to share my thoughts with you beautiful people on the best and worst places locally to get your lunch on.
Working on Great George Street, just off Park Street, we had a veritable smorgasbord of choice for lunch so when the news of the move…
For all those keen Twitter ‘tweeters’ who like to sprinkle their knowledge of the apparently unknown upon their Twitter followers… I suggest you hold fire!
Invented and developed by two digital creative’s from Stockholm Sweden, Oskar Sundberg and Per Hansson are the brains behind the website…
I recently came across these very wise words from Ajaz Ahmed (founder and chairman of creative agency AKQA) that are relevant to us all.
One of the biggest challenges facing all organisations today is the ability to consistently co-ordinate and amplify a single brand voice across all media. At the same time,…
First published in Brand Republic 23/11/11
When I reported for Brand Republic from last year’s Local Social Summit, (the annual event which explores the intersection of local and social) the conference content focused primarily on the means of being social – networks, apps, access capabilities. Whilst…
At EMO, we believe firmly in being at the forefront of innovations in local marketing and being in the know about the latest developments.
Here’s a helpful presentation detailing the individuals and organisations, whom we percieve to be posting and creating new and interesting content in the field, and that…
Before we work out what’s going to happen in 2012, let’s briefly recap the world of marketing in 2011…
Damian Radcliffe neatly sums up the movements across various local media platforms, discussing the potential growth of local television and radio, and specifically the tremendous increase in online local…